WHY MASH-UP THE SCIENCE OF SCENT AND EMOTION TO CRAFT FRAGRANCES INSPIRED BY YOUR FAVE SHOWS?

 

Since the dawn of time humans have been gathering around a flame to get cozy, connect through entertainment and make great memories. Our brains have developed to store scent and memory together.

Imagine you’re curled up on the couch, ready to start streaming your favorite show. If you have the couch to yourself, you’re gearing up to escape the world for a few hours, feel closer to the characters you live for, and take some much needed YOU TIME you totally deserve. If you’re watching with someone, you know you’ll be quoting your favorite lines and imdb-checking every episode.

Our core streaming collection of curated fragrances are crafted to bring you even closer to the shows you love most and to the people you love to watch those great shows with.

DON'T YOU NEED TO UNWIND, MAKE HAPPY MEMORIES, AND FEEL MORE CONNECTED?

Dru loves his...

Family, and television and movies - and books too of course. Oh yeah, podcasts also. Really, he loves stories and experiences that he can share in with others and relive in his head. 

Our fave shows make us feel like we’re a part of something great. We love to share in them with our friends and family. They’re full of doctors, co-workers, roommates, and rivals that feel so impossibly real. I’m looking at you Grey’s Anatomy. 

Dru Rabin is the founder of Binge Scents and this dad of two teenage daughters is no stranger to self-care. He has learned about it spending time with his girls, often wearing a face mask while watching the shows they love to binge together, and of course, burning a bougie candle.

Rabin paired the science with the shows we all are obsessing over and launched Binge Scents, a new wellness company featuring candles with curated scents inspired by your favorite streaming shows.

Turns out, the happiness that Rabin experiences with his family during these long TV viewing sessions is science. Binge-watching can create a high, and at least 73% of people surveyed by Netflix confirmed that they feel happier when they binge versus watch one-off episodes. Studies also show there is a direct link between media consumption with others and relationship satisfaction. Even watching alone can create a parasocial relationship with on-screen characters to assist with combatting loneliness. 

"I knew there had to be a way I could use scent, shows, and characters to help others feel closer to the shows they love most and to get lost in the memorable moments they love to experience over and over again with the people they love to watch them with."

 

IS THE SECRET TO HAPPINESS REALLY ABOUT GETTING MORE OF WHAT YOU LOVE?

Binge Scents harnessed the power of fragrance, fandom, and fabulous all natural hand-poured candles, and a whole new level of coziness while binge-watching your fave show was born.

Each hand-poured candle is crafted with a plant-based, 100% vegan blend of natural, coconut and soy wax. All candles feature crackling wood wicks, a repurposable ceramic vessel, and the very best ingredients found in the USA. Plus, we use no toxins and no dyes.

Since scent and memory share the same part of the brain, the fragrances of our candles are crafted to allow you to decompress. Unwinding with your fave show is a way of escaping the anxieties and stresses of everyday life. More than anything else, it’s really a form of self-care. Adding tailored fragrances on top of that allows you to connect instead of check out.

A candle is analog in a digital world, rooting us down, keeping us together, and promoting relaxation and self-care. Bingewatching just got better. No matter how many times you’ve watched and re-watched and re-re-watched your favorite show – you’ve never experienced it like this before.

COZINESS, BROUGHT TO YOUR SHOW BY NATURE AND SCIENCE

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